I have been working in communication specializing in advertising for 20 years. My experience ranges from markets across the globe but primarily Brazil, the United Kingdom and North America. Throughout my career I have had the opportunity to work in several fields, including traditional advertising, branding, fashion, luxury and shopper.
My specialties are art direction, design, image manipulation, experimental graphics, innovative strategies and in-store communication.
I was raised in Brazil and England, and am fluent in English and Portuguese.
Philip Morris - digital utility, promotional & entertainment content. Print, direct mail, in-store, product innovation & packaging across multiple brands.
Kraft, Kool-Aid, Country Time, Crystal Light, Bison Council, Goose Island Brewery, Checkers/Rally's Burgers, Kleenex.
Levi's, Reebok Sports Club, Cachaça Sagatiba, Shopping Cidade Jardim, Cacau Show, OSESP, Votorantim, Brudden Jewelry, Zorba Underwear.
Brazilian luxury fashion & design brands such as: Natura, Forum, Mixed, Conceito Firma Casa, Sagatiba, Joyce Pascowitch, Juliana Scarpa.
Worked mainly with food & beverage, including the re-branding of the Coca-Cola Burn energy drink and packaging for Kettle Crisps.
Healthcare and real estate clients. I also had the opportunity to work on the development of a 2-month political campaign for Carlos Sampaio, a member of the PSDB (a major political party) in Brazil.
Heathrow Express, London Zoo and Sound Seekers / Sound Lounge.
Top luxury fashion label for women’s shoes, handbags and accessories. Created our own advertising, in-store merchandising, website, assisting top fashion art director Giovanni Bianco and web studio Grafikonstruct.